In an effort to educate users on the tricks and techniques of attracting traffic, Wix has launched a series of blogs titled ‘Web Design Blog Social Marketing Series’. In this series, the free website maker has covered many crucial topics, such as search engine optimization (SEO), social media optimization (SMO) and traffic updates. This will help users from a non-technical background maximize their online presence.
Wix SEO/SMO Education Campaign
The series of Wix blogs to educate users with SEO and SMO is an effort to reveal simple but effective tricks to attract user traffic. For example, Wix has advised users to create a profile on the Foursquare social networking website. This is a local community-based social network. It allows users to interact with individuals living in a particular community. It provides direct access to the target audience, based on geographic regions. Unlike Facebook, Foursquare is not over-flooded with millions of user accounts, so it is easy to promote business on it.
In another post, Wix has suggested tricks to promote a blog. It includes tasks such as posting the blog on blog directories, adding relevant tags and running contests. In the near future, Wix is expected to cover a broad range of topics under its consumer education initiative. Investment in user education is one of the reasons for Wix’s high ranking on the free website maker comparison chart.
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